April 3, 2022

How To Talk to Customers: 12 Pro Tips To Improve Your Customer Service Rating

Knowing how to talk to customers is crucial in order to improve customer satisfaction and customer service. There are a few things you should have in mind while talking to a customer. In this article, I have compiled the 12 tips that can change your customer interactions.

Contents

How to talk to customers?

You should know the customer's name as well as their email address or phone number.

It is also important that you can understand the customer's language and music taste in order to ask the right questions at the right time.

Lastly, it is crucial that customers will feel taken care of during your customer service interaction. Customer care success isn't an accident. 

It is a process in which the company interacts with customers through opportunities like listening to their troubles, questions as well as complaints and recommending potential solutions on how customers can deal with those problems themselves. 

This led us to important points of contact that should be touched during any kind of encounter(phone calls, emails , face-to-face meetings etc.) where you want to make your customer's experience a pleasant one.

Customer service techniques and strategies are divided into two categories: proactive response to customers' concerns, and reactive (we respond when you call). 

Both of these types have their advantages as well as disadvantages depending on the situation within which they are employed.

Regardless if it is an advertisement or email received from a consumer about an unhappy purchase experience, it pays for companies like medium sized ones where hiring specialized staff is not an option, to spend time and money on customer service strategies.

12 Pro tips on how to talk to customers 

1. Thank customers for their feedback

Young customers offer feedback on the service provided at the customer service center. They typically respond by email or return to the customer service center. Although the majority of customers complain on a smaller scale, some will speak out in great detail. 

By responding to all complaints and being patient with those who are less satisfied than others you can increase repeat business which means more profits generated per customer interaction by getting them to return again .

"Customers are willing to speak more openly when they feel valued and that their concerns were considered by the company."

2. Consider your tone while talking to a potential customer

The tone that is used when speaking to the customer is friendly. This might be the mood in the talkative section of a store either before or after a customer has entered into the conversation. 

It could also mean that the customer service person speaking with the customer is available on social media and voice email 24 hours a day 7 days a week and always says please and thank you. 

The tone of voice, which is friendly and smiling, results in higher returning customers to buy more from your company. Learning how to talk to customers require experience that you gain after several trial and errors. 

The customer doesn't only hear the words that are coming out their mouth but they also pick up on body language along with their emotional state because they may be feeling good or stressed while talking over the phone telling you about a bad experience at a local store. 

If this emotion is tied into wherever it happened at that time then the customer service person can make a note and take it into account when communicating with the same customers in a different way. It is not just about speaking but also knowing how to listen. 

If you are good at listening, this means that you have open ears so that what your customer wants or needs will be clearly heard by each word they say and both their body language along with the tone of voice which conveys many other "things" either positive or negative .

It is wise to learn how your voice inflections convey feelings and emotions. 

It is because the customer will be able to pick up on them and interpret into their own words which at that time could make them wonder, irritate or upset enough for a return of communication from the company again.

3. Use positive language towards the customer

It is also a cause and effect that if you have been spoken to in the past by another company with negative language then they will remember it when communicating with your company.

So just like I said earlier because of this, one can learn how to eliminate negativity from their words whenever talking over the phone, home phone or emailing them either through text message or voice mail. 

If a customer notices small things about what customers should say among each other verbally then the right words can be said to avoid any tension among each other.

A customer, who is not a snake oil salesman nor a social engineer but just an average Joe/Jane doing their hobby by spending dollars at your store or shop on products you offer will be pleased and satisfied if they get quality along with value for what they pay for . 

A simple rule should always prevail whenever in regards to communication whether it could concern hearing from yourself first after they had been waited as a way to express satisfaction in their purchase and what you can offer them.

4. Choose your words carefully while you talk to customers 

This goes with rule number two mentioned. 

To prevent any hatred in between you shoot out words that may not be very positive and can convey negative emotions usually towards your company or its employees for whatever justifiable reason the customer has been waiting on a reply from them. 

So to calm the situation down, resolve back at their problem then instead of popping off, try telling him/her what actions all could do to avoid doing it again (like educate themselves about your products/services). 

This will avoid long term hostility between you and your client. Remember the words you choose can have a very strong negative or positive impact upon them depending on how images are seen of what a product offers. 

You always want to be optimistic but keep it very friendly.

5. Keep the conversation simple

Never let emotions get the best of you. Always keep things simple, approach it with tact and try to always be humble while talking on the phone or communicating in writing ( even if they will most likely ignore your approaches).

As long as your word cut is not rude then there is nothing wrong using them once used repeatedly in a conversation but never purposely dump negative phrases upon customers who are angry towards you for any reason at all . 

Knowing how to read between the lines correctly as it can be more likely to turn a negative sentiment into something worse.

Sometimes emotions run high, but instead of blowing your top let's make sure we fully understand what they are getting out of buying from you rather than making assumptions or wrong inferences in order to get the best deal possible when they have different intentions around their purchase.

6. Be efficient

Don't waste customers' time. A good example of this is when a customer calls the number on your website and says that you have already sold their order or cancelled it. 

So then in turn to begin an argument with them because firstly going to call each one back up front over email until every single one has been called saying "no" will only waste everyone's time and many people do not return emails for any reason as they have no need to be bothered. 

So then they call at least that person back again providing an appropriate apology over the phone because why should you have to do it? That customer is being stupid and it's your time that you are wasting.

7. Direct the customer properly

People want to feel cared for and loved. In order for them to feel cared for and loved, the customer service that is given to the customer needs to be professional, caring, and attentive. 

The customer service agent’s ability to give a customer service experience will depend on the language used by the customer service agent when speaking with the customer. 

For example, if the customer service agent uses words such as “please” or “wait ” when speaking to the customer then they will be perceived as being more sympathetic and caring. 

In turn they are more likely to form a close bond with that customer than an individual who uses certain negative language such as, “go away” or “stop bothering me, sir” for example. There is no need for you to not only say these words but in your tone of voice too!

8. Offer alternatives 

Customer care agents who have the ability to offer a range of options and suggestions when it comes to resolving their problem will be more successful.

The customer service agent’s initiative in offering alternatives can make or break the outcome of that particular call, hence why they should be sold on this responsibility which has the potential for them!

9. End on a positive note 

If the customer service agent is confident and at ease when they are speaking with the customer then they will present a positive experience. 

If you end on a negative note of complaint, rebellion, or tirade it has no effect other than your frustration clouding up what was an extremely important conversation for you as well!

"Ending on a friendly positive note involves ensuring that all discussions are concluded e.g., “Thank-you for calling. 

We are delighted to hear that you have made the decision to purchase our product and look forward to many years of using it." or “We appreciate your feedback on this issue and will deal with any future occurrences promptly by asking these questions in a polite manner:”

"How do we resolve this?" or "Is there anything else we can help you with?” 

Both ask for an honest reply from your customers which will result in a positive outcome and propel them to purchase your service or product.

10. Offer to help further 

One of the ways your customers will respond to being spoken to in a professional manner and helpful manner that you can help them will be by explaining, for example:

“If there is something else I can do to ensure this issue does not happen again then please let me know. "It is important that I ensure we are dealing with the right product and should you have any further questions then please do not hesitate to call me again."

This ensures they continue buying from your company, hence why it will be vital for them too as well. This way of speaking with compassion and a genuine desire to ensure their issues are dealt with gives your customer the feeling that you care about them. 

When they do business, not only will they be selling to but also buying from; hence there is a high chance of your customers being loyal to you within time no matter what sale they offer or purchase. 

What makes this strategy so effective is because it allows both parties in conversation to have an equal outcome which can be seen with your customers' reviews coming home to you whilst they continue buying what you are selling.

11. Be personal 

As mentioned earlier your attempts to resolve a problem should be done in the manner that will make them stay loyal, and this comes through in how you speak with customers.

First of all it is important that when speaking with buyers what they say makes sense as if their words are conflicting then there is no way to explain why unless you can empathize with their issues.

You have to be honest with what you can and cannot do for them, as this will help ensure that your customer does not believe they are being taken advantage of. 

When a buyer is finding nowhere else to go but places where customers put out negative reviews there isn't much room in the sense no one would want to pick a business who only puts potentially bad feedback's out on the internet because end users like bad comments from their peers. 

This can be achieved through you speaking to the buyer with care and professionalism, which may seem odd but most people tend to speak to PC's in this way however when dealing with another person it needs a deep insight.

12. Check your responses

The salesperson must make sure that what they are saying is genuine, as customers are not going to discover the conversation through watching snipping's or on video recordings. 

The pre-call overview of what happens during a call should be documented by you whether it’s paper or digital format so you can see when something deviates from your plan and where there may need further manipulation once valuable client responses have been recorded. 

These modern notes will ensure the call goes smoothly and can be useful to refer back to such as 'what do you mean the machine isn't working? it’s been fixed, let’s pause here in order for me to write this down'.

Conclusion

It is not easy to learn how to talk to customers, they are individuals like you and me. If you want to be effective as a salesman you will have to start understanding what are the needs of your customers. Figure out their likes and dislikes while talking to them.

A good salesman pays attention during a sales conversation and knows how to control the direction of the conversation. I hope these 12 tips prove to be helpful to you. 

If this article was informative then do leave a like and in case you have any queries feel free to comment down below.

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Shubham Sharma

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