December 31, 2021

How To Close A Sale: 6 Ways You Can Improve Your Closing Skills!

Are you looking to improve your closing skills? If so, you're in luck! In this blog post, we'll share six ways you can close a sale effectively. By following these tips, you'll be able to confidently seal the deal with your customers. Read on to learn more!

Contents

The "close" is a term that has been used to describe the last step in a sales process. The close is the final "yes" or "no" from the prospect. Let's discuss how to close a sale!!

Whether it be a proposal, a conversation with an investor, or an offer of employment, closing the sale is one of the most important tasks in any sales process.

Majority of people have heard about how important closing can be and how much time and effort goes into it, but when people think about how they would actually do it they find themselves stumped.

This guide will teach you some tips and tricks on how to close more effectively. Not only will this help you close more sales but also teach you how to close a sale!

In this guide we will go over six different strategies that you can use to close your deals, three of which will probably take you out of your comfort zone.

The first strategy that we are going over is the most common one. It can be really easy if you understand what it entails but may feel a little difficult at first because people usually just close with an "yes" or "no". 

The key here is simply having good preparation and confidence during those crucial few minutes on call with the prospect/ investor. 

 

Some tips to keep in mind include:

 

 • Be prepared with as much information on closing the sale during that call, you only have a short period of time to convince them! 

Landing pages can be very helpful here because they allow you to show prospects exactly what your services are before trying and winning new business over the phone with proven results!.

 

• Have bullet-proof close scripts ready so there is no opportunity for mistakes. 

This can be a very good way of building relationships with prospects because you will be able to build trust and confidence in them over the phone such that they are more likely to buy when meeting you face-to-face.

 In order for them do so, your closing scripts should have been tested time and time again!

 

• Always speak clearly on the telephone as if it is taking place directly before their eyes, feel comfortable having new poeple around too! 

You will feel uncomfortable on the phone because you will be nervous and awkward if at any point in your conversations with prospects, no one is able to understand or proofread what you have just said.

It's okay to call them back many times until they actually buy from you!.

 

• Make sure that all people around who are trying to convince a prospect/ investor knows exactly what it takes for the sale process! 

If there are other consultants or team members present on your call, kindly let them know if their services are not needed. The more people that you can add to the sale, the better! How to close a sale!!

 

• Show commitment with speed - If it takes days or even weeks for a prospect/ Investor to come along and purchase from you as opposed to just minutes then be prepared for additional fees (impact fee) in order to build loyal relationships and keep both parties happy!

 

What is TRUE? That depends on the situation! 

 

Your Value as a consultant can also depend on what service you are providing . As a True Life Consultant, your services must be truly PROVEN to successful results. Anything less is NOT true :).

Remind prospects that this call is more than just about the sale - 

You should communicate I do not mind if others like them or feel they have lost their money (this does happen), but these people have made me the ONLY CHOICE that they could find for a solution.

A prospect is not obliged to come on the phone call if you have given them a great hope and opportunity with their investment, but remember what happens next will determine how good or bad of an advisor (partner) you are!. 

If it's true . . . then give without expecting anything in return!

The more information your prospects get from everyone around them who has been successful like yourself. the more likely they are to join the million dollar club.

If you do not wish to discuss these topics or any other issues, simply "click off" and come back when READY in your mind! 

Although it will be far less common today, there have been some instances where investors refused their services even after multiple referrals from other clients (such as me) who said how good of an advisor/partner this person was..

 

How did they end up with a disappointing experience?

 

Perhaps they became fearful that their investment may be too small, or maybe they even thought the advisor will never "see them again" if he/she is so good. 

We have all had those questions going through our minds and it's very important to know what you are prepared for on this call .

This advice may not be good or bad depending on the circumstances, but it's an important point that must be taken care of as any relationship is heavily weighted in favor with your prospects until you give them a chance to see if they are happy.

 

Will this call hurt their feelings?

 

This can actually go one of two ways:

 If the prospect agrees and feels remorseful later , then only do what I step into this field for and tell them "yes", I will manage the money FOR you, IF they are willing and determine that I am a good fit for their situation.

If there is zero response or some sort of negative reaction at any time on this call (invalid protests stating things such as: 

"no one knows me".....or something along those lines) then it's either too soon to invest in your product/service...so ...please don't invest, hard to invest in a product/service that doesn't sell (you don't know if you are good for after all) or your client is just not suited with this type of investment and should definitely "click off" !

Heck no! 

Those clients aren’t even worth it - how to close a sale ? 

Silly questions given the amount of money they will be making from these social media websites .

Those people have a plan, and I must follow.

If anyone is unhappy with their advisor it’s none of my concern - They can always find another investment firm that they feel comfortable with! 

I am the money management expert here and this matter applies to all customers in general regardless if they are retail investors or private clients.... look at your big picture...is he training you properly?

There are many ways to close a sale. The most common ones are sales techniques like the "yes-no-maybe" technique and the "pitch" technique

However, there is no one-size-fits-all approach that works every time.

As customer service representatives, you have to understand what motivates your customers as well as other personal details about them before you can close a sale. 

 

Here are some of the most common questions to ask in order to accomplish this:

 

 

• Why did you come into my store today?

• What were your goals for buying this product?

• How to close a sale?

• What was your reason for buying this product today?

• What did you like about my customer service team’s approach today?

• Do you mind if I call you tomorrow or why not?

 

These questions help to keep your customer base returning in the future. For example, a salesperson may have only sold one to two of their name brand products all day.

This is it; they are out of options and will simply forget about them until they come back in another month. 

To take advantage of these opportunities as much as possible, ask customers why they came into the store and what their goals were today.

If you can explain to them in a positive way that is more tactful than your competitors, they will be willing to buy from you again when dealing with similar situations.

It's important that each customer has good attention span, and as a part of sales training all employees should remember not only who the customers are but also why they are buying this product or service. 

Training employees on how to talk make the most out of these situations will be beneficial after it’s all over.

One effective technique Salespeople use is to show consumers the benefits and advantages that let them see why this product or service would benefit their lives. 

For example, a big bank may sell term life policies in order to encourage financial stability among customers who are at an age which is likely to reduce spending (i.e., white collar workers, rather than blue-collar workers).

When you need to close the sale, you will need to use your additional skills to talk the customer into making a purchase. 

You might be an expert in persuasive conversation or have a knack for talking about emotions.

 

The following are some tips for how you can use your skillsets to close the sale and win over customers:

 

 1. Be confident

Studies have shown that people trust those who seem confident, so show off your confidence as you're going through with your sales pitch.

2. Remember that the customer has already made his decision

 In order for you to close the sale, it is vital that you pass on information about what he has decided on and why he chose it in an effort to make him feel better about his decision. 

This is where persuasion comes in handy: try using short phrases and don't think too much; simply let your body language do the talking.

3. Create a sense of urgency by making sure you tell them how long they have until they are caught without something 

It's also recommended that you mention anything wrong with their current situation: lack of funds, health issues or loss in marriage because if people feel like need to make desperate purchases just weeks before one important event is going on around them due to it not being relevant anymore, they are more than likely to take action.

 

4. Consider the benefits of buying their product or service

This is the best way to determine your prime purchase focus and make you seem like not just a sleeker version of Phil McGraw but one who is actually better at his job than he because it shows that you understand him well enough to know what will work for him.

 

5. Take a step back and really see things through his eyes 

Think about what they are looking for, think how you would feel in the same situation, consider reasons why your sales strategy is not working so well. 

 

6. Ask questions

Ask questions like if people don't believe them or feel suspicious of their claims because often products lack credibility from other sources that have already been verified at times when consumers aren't thinking straight due to being distracted by something else (e .g. a TV advertisement).

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Heba Arshad

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