If you have ever been on a conference call, you might be wondering what the importance of closing calls is. If so, don't worry - today we are going to go over why that is and give some examples of how it can be done effectively! Closing a call should always be a priority. The last impression your clients will get from your business before they move onto another company's services or goods is the way in which you close out the conversation. In this blog post, we discuss what closing calls means and how to do it properly to ensure customers receive an amazing experience with your brand!
A closing statement is akin to crossing the finish line of a marathon. It's a stressful situation for both you and your prospect. For everyone involved, it's an emotional call.
By the time a closing call comes around, you have spent a lot of time with your prospect as a salesperson. You are under pressure to achieve a quota, and losing a contract at the buzzer shows your boss that you don't have control over the sales process.
What Is A Closing Call Statement?
A closing call statement is any separate statement that comes after you have listened to the other person's concerns, summarized what they have said, and are ready for them to make a decision or take an action of some kind. It can be used in many different scenarios, including scheduling appointments with customers, setting up meetings with clients or potential recruits, following up on leads generated by marketing campaigns, etc.
Why Is It Important To Close A Call Professionally?
Closing calls properly shows professionalism and courtesy on behalf of the caller. If you don't set up a time to meet with clients or schedule an appointment, they may feel unwelcome when calling back in the future.
3 Crucial Strategies Or Tips For Using Call- Closing Statements
Here are 3 strategies for using closing statements professionally when working over the phone. Remember the acronym B A R F (Be Appropriate Regarding Format) when presenting your message.
Before you begin your closing statement, let the client talk through any concerns they have. Let them know that you value their opinions and are open to hearing their feedback. Once they are finished speaking, summarize what they have said before transitioning into your closing call statement.
When scheduling appointments over the phone, tell your customer how long it will take for you both to speak comfortably about whatever matter is at hand. If you allow too much time for the conversation, the client may start feeling rushed. You don't want them to feel hurried, but you do want to respect their time and be quick about it.
If the customer has trouble making a decision or taking any action, calmly offer them alternatives. This could be as simple as saying: "I'm happy to schedule an appointment for next Thursday and we can meet at 10am." If they refuse this date, go over two additional options that work for your calendar before giving up entirely. At that point, it's best just to ask when would be a good time for them to move forward with whatever needs figuring out. For example: "I'm also available to meet on Tuesday at 3pm, would that be good for you?"
6 Examples of effective call-closing statements
It's important to remember that relying on discounts to close a business is bad for both you and your prospect. The goal is to keep the conversation focused on value rather than pricing.
Closing calls do not have to be nerve-wracking. In many circumstances, they are merely a courtesy. Your prospect should have a clear knowledge of what they need from you and how to get it if you have followed a tight, productive sales process. So make sure you finish strong and practise making effective closing calls.